ThermoShield technology provides optimal protection for hair from heat damage by actively adjusting the air temperature of the dryer to the optimal level. * ThermoShield setting compared to the BHD350 at the highest level compared to a normal hair dryer. Tested in the Philips laboratory at the highest level of mineral ions after 6 months of UV radiation Features ThermoShield technology, for ultimate heat protection The overheat detect sensor actively optimises and controls the air temperature, protecting your hair from damage** caused by overheating. Enjoy a stress-free drying experience with ThermoShield technology. Fast drying, for professional results with 2100 W This 2100 W professional hair dryer creates a powerful airflow. The resulting combination of power and speed makes the drying and styling experience quicker and easier. 2 x ionic care* for shiny, frizz-free hair This powerful ionic system generates up to 40 million ions per drying session, intensifying your hair's shine, so you can enjoy glossy, frizz-free hair. Precise control with 6 heat and speed settings Easily pick the combination of heat and speed that works best for your hair and style. Six different settings ensure precise control for tailored styling. Cool Shot to set your style The Cool Shot button provides an intense burst of cool air. It is used after styling to finish and set the style. Slim nozzle for touch-ups and detailed styling The slim nozzle precisely focuses the air for quick touch-ups and perfecting small details of your style. Technical Specifications Caring technologies Ionic technology: 2 x ions* ThermoShield technology: Yes Attachments Nozzle: 14 mm Technical specifications Cord length: 1.8 Voltage: 220-240 V Wattage: 2100 Motor: DC Colour/Finish: White and Metallic Features Storage hook: Yes Heat/Speed settings: 6 Cool Shot: Yes